Canada Celebrates: FIFA World Cup

Canada Celebrates will bring football fans together for live match viewings, football-themed activations, cultural programming, music, food, and moments of national pride. It will run throughout the tournament from 11 June to 19 July, with pre-tournament stops on 1 June and 5 June respectively, along with supporting stops for the FIFA World Cup™ Trophy Tour by Coca-Cola. With the support of the Government of Canada, municipalities and other partners, Canada Celebrates has stops spanning from coast to coast to coast and covering all provinces and one territory, from Whitehorse and Halifax to Kamloops and Niagara Falls. The programme will bring FIFA World Cup energy to 38 stops across 34 communities within a two-hour drive of more than 75% of Canadian residents.

FIFA Commercial Partners Coca-Cola, Kia, Michelob Ultra, Hisense, McDonald’s, and The Home Depot along with Media Partner Bell Media are coming together to support Canada Celebrates by creating meaningful, accessible experiences for fans and families, countrywide. At its core, Canada Celebrates is a fan experience, recognising that supporters and communities are essential to the FIFA World Cup and creating welcoming spaces where people can gather, celebrate and connect through football.